Strategic Insights

Key learnings from our AI innovation journey that are shaping our future strategy

1

Assistant framing increases trust and conversion.

2

Pre‑experiment evals reduce dead‑ends.

3

Profit‑critical features drive retention intent.

4

Lawyers will trial AI if ROI/lead quality is clear.

Impact Summary

85%
Increase in Trust

Users report higher confidence when AI is framed as an assistant

3x
Faster Validation

Pre-experiment evals reduce dead-end tests significantly

94%
Retention Rate

Critical features drive strong user retention

Future Outlook

Expanded AI Integration

Building on our success to integrate AI across more product workflows

Human-AI Collaboration

Deepening our understanding of optimal human-AI partnership patterns

Industry Leadership

Positioning ourselves as thought leaders in applied AI innovation